Jul 17, 2006

Latest in advertising... check your egg!

IN September, CBS plans to start using a new place to advertise its fall television lineup: your breakfast.
The network plans to announce today that it will place laser imprints of its trademark eye insignia, as well as logos for some of its shows, on eggs — 35 million of them in September and October.

while this seems bizarre at first glance, ... it's not that of an idea. what do you think?
(intended overlooking of current events)