Jul 17, 2006

Latest in advertising... check your egg!



http://www.nytimes.com/2006/07/17/business/media/17adco.html?_r=2&oref=slogin&oref=slogin
IN September, CBS plans to start using a new place to advertise its fall television lineup: your breakfast.
The network plans to announce today that it will place laser imprints of its trademark eye insignia, as well as logos for some of its shows, on eggs — 35 million of them in September and October.

while this seems bizarre at first glance, ... it's not that of an idea. what do you think?
(intended overlooking of current events)

No comments:

Post a Comment